D2C home care brand Koparo has secured a significant funding boost, raising a total of Rs 6 crore from investors 4P Capital Partners and Shark Tank India.
This includes Rs 70 lakhs from the latest season of Shark Tank India. Notable figures Aman Gupta, Co-founder of Boat, and Vineeta Singh, Co-founder of Sugar, have also joined as investors.
This funding round follows Koparo’s successful Pre-Series A round in February 2023, which raised INR 12 crore led by Saama Capital. Koparo, known for its natural and sustainable home and personal hygiene products, plans to utilize the funds primarily for brand building and expanding distribution channels.
Simran Khara, Founder, Koparo said,
“Securing a Shark Tank deal from Aman Gupta, and Vineeta Singh who have built formidable consumer brands is very satisfying. I’m excited to have 4P Capital Partners on-board as their backers have experience of building large consumer brands. In the next 2 years, we are targeting to reach 10 lakh Indian consumers and our focus is on expanding distribution both online and offline.”
Aditya Arora, Partner, and CIO, of 4P Capital Partners said,
“We are impressed with the solid business that Simran has built in a short span of time. Her focus on positive economics stands out for us. We strongly believe that sustainable and plant-based home cleaners are the need of the hour and are happy to back Koparo on its journey.”
With a valuation of Rs 70 crore, Koparo aims to capitalize on its digital-first approach and plant-based product range. Their focus on natural ingredients and safety for children and pets has resonated well with consumers, particularly as millennial families prioritize healthier lifestyles.
Since its launch in 2021, Koparo has shown impressive growth, closing the last fiscal year at Rs 5 crore. The company is now aiming to reach Rs 12 crore this fiscal year and has ambitious plans to scale up to Rs 50 crore within the next two years.
About 4P Capital Partners
4P Capital Partners is backed by a reputed family office in India to support driven and committed entrepreneurs who are building category-leading sustainable & robust businesses that have a transformational & positive impact on the future of Indians.
The fund invests across stages including in pre-IPO and listed companies with a vision to hold the investment for the long term.
