Goenchi is a made-in-India Feni brand that is giving shape again to a 500+ year-old tradition of Feni Distillation.
More About Goenchi Feni
Goenchi is a new-age artisanal Feni brand that produces the finest Feni in India. They produce it on their own farms using an authentic family recipe and a sustainable approach.
Goenchi Feni is available in 100+ premium wine stores and retail outlets in Goa.
Founders of Goenchi Feni
Yash Pradeep Sawardekar and Tulika Pradeep Sawardekar are the co-founders of Goenchi Feni, a
Goenchi Feni Shark Tank Pitch and Updates
Yash and Tulika appeared on Shark Tank India season 3 and shared details about their brand Goenchi Feni.
The founders started the pitch by sharing a story about Goa and their deep-rooted culture. They are working on Feni which is a spirituous liquor type originated in Goa.
The founders were living in Mumbai but during the pandemic, they had an opportunity to start working on this business and connect with their ancestor roots.
Yash also told the Sharks that every country focuses on their spirituous liquors but in India, these liquors are not valued much. To promote this traditional approach further, they started Goenchi Feni.
After that initial pitch, Yash and Tulika demanded INR 1 crore for 5% equity at a valuation of INR 20 crores.
After that, the Sharks started asking various questions about his business:
- Deepinder Goyal asked them about the meaning behind their name and what it represents.
- Anupam Mittal appreciated the packaging and idea behind starting the brand. He also said that he himself wanted to start a Feni brand in India.
- Vineeta Singh asked them about the reasons why there are only a few popular liquors all around the world and how they will make it big.
- Aman Gupta asked them about their competitors and also about the market size.
After all the discussions, Goenchi Feni received two investment offers from Deepinder Goyal and they chose one of the offers after a lot of comments from the other Sharks.
| Company Name | Goenchi Feni |
| Founders | Yash Pradeep Sawardekar and Tulika Pradeep Sawardekar |
| Headquarters | Goa, Maharashtra |
| Founded Year | 2023 |
| Business | Artisanal Feni Brand |
| Profitability | Yes |
| Shark Tank Episode | Season 3 – Episode 10 |
| Asked For | INR 1 crore for 5% equity |
| Deal | INR 2 crore for 15% equity |
| Sharks Invested | Deepinder Goyal |
| Valuation Given | 13.33 Crores |
| Website | Click Here |
Goenchi Feni closed a deal of INR 2 crore for 15% equity at a valuation of 13.33 crores from Deepinder Goyal on Shark Tank India season 3. You can read all future updates about this deal on Shark Tank Clips.
Frequently Asked Questions About Goenchi Feni
After their appearance on Shark Tank India Season 3, people tried to find more information about Goenchi Feni. So here are some of the frequently asked questions about them.
1. Who Is The Founder of Goenchi Feni?
Yash Pradeep Sawardekar and Tulika Pradeep Sawardekar are the co-founders of Goenchi Feni, a
2. Is Goenchi Feni From Shark Tank India profitable?
Yes, Goenchi Feni is a profitable Feni brand and they have a gross margin of around 42% on a monthly revenue of 10 lakhs.
3. What happened to Goenchi Feni after the Shark Tank?
Goenchi Feni received a deal on Shark Tank India and will be using the investment and guidance to scale the brand to a global level.
4. What Is The Valuation of Goenchi Feni
Goenchi Feni raised the investment from Shark Tank India at a valuation of 13.33 crores.
