Cloud kitchen startup Curefoods has taken a significant step by acquiring the pan-India rights for the renowned doughnut and coffee chain, Krispy Kreme.
This strategic move marks Curefoods’ expansion into North India, as it plans to open seven retail outlets and four cloud kitchens in the Delhi NCR region.
While the financial specifics of the deal have not been disclosed, this acquisition positions Curefoods as the exclusive operator of Krispy Kreme throughout India. The company already operates over 100 Krispy Kreme locations, including various dine-in and cloud kitchen formats. This new development follows Curefoods’ earlier acquisition of Krispy Kreme’s South and West India operations late last year.
Commitment to Sustainable Growth
Ankit Nagori, founder of Curefoods, expressed enthusiasm about the expansion, stating, “Delhi NCR is the beginning, and we are committed to scaling Krispy Kreme in a way that’s sustainable, accessible, and exciting for our consumers.” He emphasized the company’s intention to create a cohesive strategy for brand development and customer engagement across the nation.
The new stores in Delhi NCR will be located in high-traffic areas, including Worldmark Aerocity, Select Citywalk Mall in Saket, Ambience Mall in Gurgaon, Promenade Mall in Vasant Kunj, and Mall of India in Noida. Looking ahead, Curefoods plans to target Western markets with Mumbai as a key focus.
Diverse Portfolio and Future Plans
Founded in 2020 by ex-Flipkart executive Nagori, Curefoods boasts a diverse portfolio that includes brands like EatFit, CakeZone, and Nomad Pizza, alongside Krispy Kreme. The company currently manages over 500 outlets and cloud kitchens across 40 cities in India.
Curefoods reported a 53% year-on-year revenue growth in FY24 and has significantly cut down on its net losses. This aggressive expansion aligns with the booming cloud kitchen sector, which has been growing at a compound annual growth rate of 30–40% since 2019, as per industry reports.
Additionally, the acquisition of Krispy Kreme is part of Curefoods’ broader consolidation strategy in the food and beverage sector. The company has previously acquired foodtech startup Yumlane and merged with Mumbai-based Maverix. Curefoods is also gearing up for an IPO, aiming to raise $300–400 million by late FY26.
