Honey Twigs is an innovative brand that has revolutionized the way we package and consume honey. Their main focus is to provide mess-free, on-the-go, and anywhere-anytime honey.
More About Honey Twigs
Honey Twigs has a range of honey products including two natural variants and 5 infused variants of honey. All their honey ingredients are ethically sourced and lab-tested making it a 100% plastic-neutral brand.
Founders of Honey twigs
Jigar Mehta, Paras Fatnani, and Prafull Dwivedi are the co-founders of Honey Twigs.
Honey Twigs Shark Tank Pitch and Updates
Jigar Mehta, Paras Fatnani, and Prafull Dwivedi appeared on Shark Tank India season 3 and shared details about their honey brand.
The founders started their pitch by asking the Sharks to taste the honey kept in a jar placed beside their seats. The Sharks were not able to taste the honey as there were no spoons and tissue papers available. Then, the founders shared the idea behind their brand Honey Twigs, and how they are changing the way we consume honey.
Honey Twigs provides honey in small squeezable packets that can be easily carried and consumed anytime anywhere.
As per the founders, they are selling their products in more than 9 countries through their website and online e-commerce platforms.
After that initial pitch, the founders demanded INR 75 Lakhs for 3% equity at a valuation of INR 25 crores.
After that, the Sharks started asking various questions about their brand:
- Peyush Bansal asked them about their background and how they chose this niche market.
- Vineeta wanted to know how they differ from their competitors as multiple alternatives are available.
- Anupam Mittal asked them about their USP and how they will compete with other players in the market.
- Aman Gupta never liked honey products but still was impressed with their product’s taste and packaging.
- Ritesh Agarwal suggested they focus more on their other unique selling points like taste and flavors.
After all the discussions, Honey Twigs received multiple offers from all the Sharks. In the end, they went with a combined offer from Anupam Mittal, Peyush Bansal, and Ritesh Agarwal.
| Company Name | Honey Twigs |
| Founders | Jigar Mehta, Paras Fatnani, and Prafull Dwivedi |
| Headquarters | New Delhi |
| Founded Year | 2015 |
| Business | Honey Brand |
| Profitability | Yes |
| Shark Tank Episode | Season 3 – Episode 12 |
| Asked For | INR 75 Lakhs for 3% equity |
| Deal | INR 75 Lakhs for 3% equity |
| Sharks Invested | Anupam Mittal, Peyush Bansal, and Ritesh Agarwal |
| Valuation Given | INR 25 Crores |
| Website | Click Here |
Honey Twigs secured a deal of INR 75 Lakhs for 3% equity at a valuation of INR 25 crores from Anupam Mittal, Peyush Bansal, and Ritesh Agarwal.
Frequently Asked Questions About Honey Twigs
After their appearance on Shark Tank India Season 3, people tried to find more information about Honey Twigs. So here are some of the frequently asked questions about them.
1. Who Is The Founder of Honey Twigs?
Jigar Mehta, Paras Fatnani, and Prafull Dwivedi are the co-founders of Honey Twigs.
2. Is Honey Twigs From Shark Tank India profitable?
Yes, Honey Twigs is a profitable honey brand and they have a net margin of around 15% for the financial year FY23-24.
3. What happened to Honey Twigs after the Shark Tank?
Honey Twigs was able to secure a deal from Shark Tank India and Ritesh Agarwal promised that he would try to introduce their honey brand in his hotels.
4. What Is The Valuation of Honey Twigs?
Honey Twigs raised funding in Shark Tank India at a valuation of INR 25 crores.
